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The brain processes visuals 60,000 times faster than it does text. We are wired to take in visual content faster and more effectively than we are words. Ninety percent of the information sent to our brains is visual; we've been trained to consume visual content as quickly as we can. Visual thinking is the foundation for being creative and solving some of the most complex problems. Here are a few reasons that you might want to consider using graphic recording:

1. Getting ideas down on paper as they come up liberates mental space. “It lets you build ideas upon each other and puts everyone on the same page.”

2. In meetings, getting peoples’ ideas up on the wall tells them their input is valued, and encourages participation and engagement.

3. Watching ideas take form in drawings “increases succinct dialogue and discussion on the theme at hand.”

4. Synthesizing complex processes, objectives, or concepts with images doesn’t just clarify things in your mind — it’s also an excellent way to pull together succinct “elevator” pitches.

5. Visualization helps organizations with collaborative processes. It’s easier to represent complex systems with pictures than with words.

Watch the time lapse video of me in action during a patient advocacy meeting where I visually recorded patient stories. I love to work big, bold, and colorful! Much of my graphic recording is done on large bond paper typically cut in 4x8 foot sections.

I recently had the honor to graphically record several conservation case talks from the 2016 IUCN World Congress. The charts can be viewed on Flickr

I love when participants are so engaged that they are inspired to get in on the action. I started the chart pictured below, in a graffiti fashion and invited these young men to add their stories.

A PDF of my portfolio, including computer graphics, is available for download.

 


Leah Silverman
leah@designbyleah.com
412.916.7700

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